Push Notifications
Push notification campaign builder for web and mobile apps. Use this skill for browser push notification campaigns, mobile app push notifications, push notification drip sequences, abandoned cart push alerts, re-engagement push campaigns, transactional push messages, push notification A/B testing, opt-in prompts, and push notification strategy for ecommerce, SaaS apps, and media/news sites. Trigger for push notifications, app notifications, browser push, or mobile engagement campaigns. Delivers opt-in copy, campaign messages, and drip sequence.
Phase 1: Intake
- Brand / client:
- Platform: (Web browser push / iOS / Android / All)
- Push tool: (OneSignal / Pushwoosh / Braze / Klaviyo / Firebase / other)
- App or website type: (ecommerce / SaaS / media / news / content)
- Current opt-in rate:
- Current subscriber count:
- Campaign goal: (re-engagement / sales / content / transactional)
Phase 2: Opt-In Prompt Copy
PERMISSION PROMPT (browser):
Title: "Stay in the loop"
Body: "Get [exclusive deals / breaking news / instant updates] — no email needed."
Allow button: "Yes, notify me"
Block button: "Maybe later"
NATIVE PROMPT (mobile — iOS/Android):
System prompt triggers after user takes value action (not on first open).
Pre-permission message (show before native):
"[App Name] would like to send you [benefit]. Allow push alerts?"
Phase 3: Campaign Message Templates
FORMAT:
Title: [20–40 chars — brand or benefit hook]
Body: [45–90 chars — specific message + urgency]
Icon: [Brand logo]
Image (rich notification): [Product / promo visual]
CTA button (if supported): [Shop Now / Read More / Claim Offer]
URL: [Deep link to specific page]
Promotional Blast:
Title: 🔥 Flash Sale — 4 Hours Only
Body: 25% off everything. No code needed. Tap to shop.
URL: /sale
Abandoned Cart:
Title: You left something behind
Body: [Product name] is waiting in your cart. Still want it?
URL: /cart
Re-engagement (30-day inactive):
Title: [First name], we miss you 👋
Body: Here's what's new since your last visit.
URL: /whats-new
Transactional — Order Update:
Title: Your order shipped! 📦
Body: [Product] is on its way. Track it here.
URL: /track/[order]
Phase 4: Drip Sequence
More from marketing
View all →marketing
Affiliate Marketing
Affiliate marketing program builder from setup to partner recruitment. Use this skill for designing an affiliate program, affiliate partner recruitment, affiliate commission structures, affiliate onboarding emails, affiliate creative asset briefs, affiliate program landing pages, affiliate newsletter templates, performance tracking for affiliates, influencer affiliate hybrids, and ambassador programs with revenue share. Trigger for affiliate marketing, affiliate program, referral partnerships, revenue share program, or partner marketing.
marketing
Blog Content
Blog content strategy and full article creation for any brand or client. Use this skill for blog post writing, content marketing strategy, SEO blog posts, thought leadership articles, pillar pages, content clusters, listicles, how-to guides, case study writeups, comparison posts, content briefs, editorial calendars, and content repurposing strategies. Trigger for any mention of blog, article writing, content marketing, SEO content, pillar content, or editorial calendar. Delivers keyword-targeted article briefs, full drafted posts, and editorial calendars.
marketing
Brand Voice Guide
Brand voice and messaging guide creation for consistent cross-channel marketing. Use this skill for creating brand voice guides, brand messaging frameworks, tone-of-voice documentation, copy style guides, tagline development, value proposition writing, brand positioning statements, elevator pitches, brand story narratives, and messaging architecture. Trigger for brand voice, tone of voice, messaging guide, brand positioning, brand story, or copy style guide. This is the foundational document that all other marketing skills draw from — build this first for any new client.