Marketing Suite

Affiliate Marketing

Affiliate marketing program builder from setup to partner recruitment. Use this skill for designing an affiliate program, affiliate partner recruitment, affiliate commission structures, affiliate onboarding emails, affiliate creative asset briefs, affiliate program landing pages, affiliate newsletter templates, performance tracking for affiliates, influencer affiliate hybrids, and ambassador programs with revenue share. Trigger for affiliate marketing, affiliate program, referral partnerships, revenue share program, or partner marketing.

Blog Content

Blog content strategy and full article creation for any brand or client. Use this skill for blog post writing, content marketing strategy, SEO blog posts, thought leadership articles, pillar pages, content clusters, listicles, how-to guides, case study writeups, comparison posts, content briefs, editorial calendars, and content repurposing strategies. Trigger for any mention of blog, article writing, content marketing, SEO content, pillar content, or editorial calendar. Delivers keyword-targeted article briefs, full drafted posts, and editorial calendars.

Brand Voice Guide

Brand voice and messaging guide creation for consistent cross-channel marketing. Use this skill for creating brand voice guides, brand messaging frameworks, tone-of-voice documentation, copy style guides, tagline development, value proposition writing, brand positioning statements, elevator pitches, brand story narratives, and messaging architecture. Trigger for brand voice, tone of voice, messaging guide, brand positioning, brand story, or copy style guide. This is the foundational document that all other marketing skills draw from — build this first for any new client.

Campaign Audit

Marketing campaign performance audit and optimization report for any channel or campaign. Use this skill for auditing email campaigns, social media performance, paid ad accounts, SEO performance, content marketing ROI, full marketing funnel audits, competitor benchmarking, campaign reporting, marketing attribution analysis, and budget allocation recommendations. Trigger for campaign audit, marketing review, performance report, ad account audit, or marketing analysis. Delivers structured audit report with findings, benchmarks, and prioritized action plan.

Cold Outreach B2b

B2B cold outreach campaign builder for email, LinkedIn DMs, and multi-channel sequences. Use this skill for cold email sequences, sales prospecting, SDR outreach copy, LinkedIn connection request messages, cold calling scripts, Loom video outreach scripts, multi-touch outreach cadences, ICP definition, lead list strategy, personalization at scale, A/B testing subject lines for cold outreach, and reply rate optimization. Trigger for any mention of cold outreach, sales prospecting, SDR sequences, B2B lead generation outreach, or pipeline building. Delivers full multi-touch sequence copy, personalization frameworks, and ICP profiles.

Content Calendar

Master content calendar builder for multi-channel marketing coordination. Use this skill for creating content calendars, editorial calendars, social media posting schedules, multi-channel campaign timelines, content planning across channels (email + social + blog + video + podcast), seasonal content planning, product launch content coordination, or any request to organize and schedule marketing content across time. Trigger for content calendar, editorial calendar, posting schedule, content plan, or content coordination. Delivers a structured 30/60/90-day content calendar with channel-by-channel breakdown.

Display Ads

Display advertising creative brief and campaign setup for Google Display Network, programmatic advertising, and banner ad campaigns. Use this skill for Google Display Network campaigns, banner ad design briefs, HTML5 ad specs, programmatic display strategy, native advertising (Taboola / Outbrain), responsive display ads, contextual targeting, brand awareness display campaigns, and display ad copywriting. Trigger for display ads, banner ads, GDN, programmatic advertising, native ads, or visual advertising campaigns.

Email Campaign

Full-lifecycle email campaign builder for any client. Use this skill whenever a client needs to launch, schedule, or optimize an email campaign — including newsletters, drip sequences, promotional blasts, onboarding flows, re-engagement campaigns, abandoned cart emails, post-purchase sequences, event invitations, and transactional email design. Trigger this skill any time the user mentions email marketing, campaign setup, subscriber lists, open rates, click-through rates, ESPs (Mailchimp, Klaviyo, HubSpot, ActiveCampaign, etc.), subject line testing, segmentation, or automation flows. This is the definitive intake + execution playbook for deploying client email campaigns from zero to scheduled.

Event Marketing

Event marketing campaign builder for in-person and virtual events. Use this skill for event promotion campaigns, conference marketing, trade show promotion, product launch events, brand activation events, customer appreciation events, networking events, pre-event registration campaigns, day-of event social coverage, and post-event follow-up marketing. Trigger for event marketing, event promotion, conference marketing, event launch, or event registration campaigns. Delivers full pre/during/post event marketing plan with copy for all channels.

Facebook Ads

Complete Facebook and Instagram Ads campaign builder from client intake to launch-ready ad creative. Use this skill whenever a client needs Facebook advertising, Meta ads, Instagram ads, Facebook campaign setup, ad copy, audience targeting, pixel setup guidance, retargeting ads, lookalike audiences, conversion campaigns, lead generation ads, Facebook catalog ads, video ad scripts for Meta, or campaign budget optimization. Trigger for any mention of Meta Ads Manager, ROAS, CPM, CPC, Facebook targeting, ad creative, campaign objectives, or paid social. Covers full intake, creative brief, ad copy, audience strategy, budget allocation, and testing framework.

Google Ads

Google Ads campaign builder from intake to launch for Search, Display, Shopping, YouTube, and Performance Max campaigns. Use this skill for Google Ads setup, keyword strategy, ad copy writing, Quality Score optimization, bid strategy, Google Shopping feed, YouTube pre-roll ads, Performance Max campaigns, Local Services Ads, Google Display Network, remarketing lists, negative keyword lists, or any Google paid search strategy. Trigger for any mention of Google Ads, PPC, SEM, search advertising, AdWords, ROAS, keyword bidding, ad extensions, or Quality Score. Delivers keyword plan, ad copy, bid strategy, and campaign structure ready to build in Google Ads.

Influencer Brief

Influencer marketing campaign builder including creator briefs, outreach scripts, contract requirements, content guidelines, and performance tracking. Use this skill for influencer campaigns, UGC creator briefs, brand ambassador programs, sponsored content guidelines, TikTok creator partnerships, Instagram influencer outreach, YouTube sponsored segment scripts, micro-influencer programs, affiliate + influencer hybrid programs, influencer gifting campaigns, and creator whitelisting. Trigger for influencer marketing, creator partnerships, UGC strategy, or brand ambassador programs.

Instagram Posts

Instagram content strategy and creative production for any brand or creator. Use this skill whenever a client needs Instagram posts, Reels scripts, Stories sequences, carousel content, Instagram bio optimization, hashtag strategy, Instagram Shopping setup, content calendar for Instagram, influencer collaboration briefs, or aesthetic/grid strategy. Trigger for any mention of Instagram marketing, feed aesthetics, Reels strategy, Stories CTAs, IG engagement, visual brand identity, or growing an Instagram following. Covers intake, visual strategy, caption writing, Reels scripting, Stories sequences, hashtags, and analytics.

Linkedin Posts

Full LinkedIn content strategy and post creation skill for any client or personal brand. Use this skill whenever a client needs LinkedIn posts, thought leadership content, LinkedIn articles, carousel posts, video scripts for LinkedIn, employee advocacy content, company page updates, LinkedIn event promotion, B2B lead generation through content, or LinkedIn content calendars. Trigger for any mention of LinkedIn marketing, personal branding on LinkedIn, LinkedIn algorithm strategy, connection building through content, or B2B social media. This covers intake, strategy, content creation, scheduling, and analytics for LinkedIn as a channel.

Pinterest Ads

Pinterest advertising and organic content strategy from intake to pin creation. Use this skill for Pinterest Ads (Promoted Pins / Shopping Ads / Video Ads / Carousel Ads), Pinterest SEO for organic reach, board strategy, pin design briefs, Pinterest Shopping catalog setup, seasonal Pinterest campaigns, and Pinterest for ecommerce or lifestyle brands. Trigger for Pinterest marketing, promoted pins, Pinterest ads, or visual discovery marketing. Best for home decor, fashion, beauty, food, wedding, DIY, fitness, and ecommerce brands.

Podcast Scripts

Podcast advertising script and host-read ad creation for any brand. Use this skill for podcast ad scripts, host-read sponsorship copy, mid-roll and pre-roll podcast ads, dynamic ad insertion scripts, podcast show notes for sponsored episodes, podcast guest pitch outreach, branded podcast strategy, and podcast ad campaign planning. Trigger for podcast ads, podcast sponsorship, audio advertising, host-read ads, or branded podcast content. Delivers complete ad scripts in host-read and produced formats.

Press Release

Press release and media relations campaign builder for any announcement. Use this skill for writing press releases, media pitches, journalist outreach emails, product launch PR, funding announcement PR, executive hire announcements, award/milestone press releases, crisis communications statements, event press releases, and media kit content. Trigger for press release, PR campaign, media outreach, journalist pitch, news announcement, or public relations. Delivers formatted press release, media pitch email, and distribution strategy.

Push Notifications

Push notification campaign builder for web and mobile apps. Use this skill for browser push notification campaigns, mobile app push notifications, push notification drip sequences, abandoned cart push alerts, re-engagement push campaigns, transactional push messages, push notification A/B testing, opt-in prompts, and push notification strategy for ecommerce, SaaS apps, and media/news sites. Trigger for push notifications, app notifications, browser push, or mobile engagement campaigns. Delivers opt-in copy, campaign messages, and drip sequence.

Referral Program

Customer referral program builder from structure to launch campaign. Use this skill for designing referral programs, referral incentive structures, referral email campaigns, referral program landing pages, word-of-mouth marketing strategy, customer advocacy programs, refer-a-friend campaigns, and loyalty + referral hybrid programs. Trigger for referral program, refer-a-friend, word-of-mouth marketing, customer advocacy, or referral incentive design. Delivers program structure, incentive model, referral email copy, and social sharing assets.

Retargeting Campaigns

Retargeting and remarketing campaign builder across all ad platforms. Use this skill for Facebook/Instagram retargeting, Google Display retargeting, YouTube remarketing, LinkedIn retargeting, programmatic retargeting, email retargeting sequences, abandoned cart retargeting, cart abandonment ads, website visitor retargeting, customer win-back campaigns, and cross-channel retargeting strategy. Trigger for retargeting, remarketing, abandoned cart recovery, win-back campaigns, or pixel-based advertising. Delivers audience segment strategy, ad copy for each funnel stage, and sequencing logic.

Seo Content

SEO strategy and content optimization for any website. Use this skill for keyword research, on-page SEO optimization, technical SEO audits, meta title and description writing, content gap analysis, competitor SEO analysis, link building strategy, local SEO, schema markup recommendations, Core Web Vitals guidance, and SEO content briefs. Trigger for SEO, search engine optimization, keyword research, ranking strategy, organic traffic, SERP features, or Google ranking. Delivers keyword map, optimized meta tags, content briefs, and SEO action plan.

Sms Campaigns

SMS and MMS marketing campaign builder from compliance intake to message deployment. Use this skill for text message marketing, SMS drip campaigns, transactional SMS, promotional text blasts, SMS opt-in flows, MMS with images/GIFs, two-way SMS conversations, SMS for ecommerce (Klaviyo SMS, Postscript, Attentive), appointment reminders via text, and SMS compliance (TCPA, CTIA). Trigger for any mention of text message marketing, SMS marketing, mobile messaging, or texting customers. Delivers compliant message copy, drip sequences, and send strategy.

Spotify Ads

Spotify advertising campaign builder including audio ad scripts, podcast ad placements, and Spotify Ad Studio campaign setup. Use this skill for Spotify audio ads, Spotify Ad Studio campaigns, streaming audio advertising, digital audio ad scripts, Spotify podcast sponsorships, Spotify video ads (sponsored sessions), Spotify display/overlay ads, and audio branding strategy. Trigger for Spotify ads, audio advertising, streaming audio, or digital audio marketing. Best for brands targeting 18–34 demographics and lifestyle, music, fitness, food, and entertainment verticals.

Tiktok Posts

TikTok content strategy and video script creation for any brand or creator. Use this skill whenever a client needs TikTok content, TikTok video scripts, TikTok trends strategy, TikTok for business, TikTok organic content, TikTok Shop, TikTok ads (Spark Ads / TopView / In-Feed), creator briefs for UGC, trending audio strategy, TikTok SEO (keyword-in-caption), or short-form video content for a younger demographic. Trigger for any mention of TikTok, short-form video, Reels crossposting, Gen Z marketing, viral content strategy, or "For You Page" optimization. Covers intake, content pillars, video scripting, trending hooks, posting cadence, and performance benchmarks.

Trade Show Campaign

Trade show and conference marketing campaign builder from booth strategy to post-show follow-up. Use this skill for trade show marketing, conference booth strategy, pre-show email campaigns to drive booth traffic, trade show giveaway strategy, booth messaging and signage copy, lead capture strategy at events, post-show lead nurture sequences, trade show ROI tracking, and conference sponsorship activation. Trigger for trade show, conference booth, industry event, expo marketing, or B2B event strategy.

Twitter X Posts

Twitter/X content strategy and post creation for brands and personal accounts. Use this skill for Twitter threads, X posts, tweet copywriting, viral thread strategy, Twitter growth tactics, real-time marketing, Twitter Spaces promotion, X Premium strategy, brand voice on Twitter, customer service via Twitter, news-jacking content, and daily posting calendars. Trigger for any mention of Twitter, X platform, tweets, threads, trending topics, or real-time engagement marketing. Covers intake, content strategy, thread writing, daily tweet calendars, and engagement tactics.

Video Ad Scripts

Video advertising script and creative brief for any platform and format. Use this skill for TV commercial scripts, OTT/streaming video ads, social video ad scripts (Facebook, Instagram, TikTok, Snapchat), video production briefs, 6-second bumper ads, 15-second video ads, 30-second spots, 60-second brand films, product demo video scripts, testimonial video frameworks, animated explainer scripts, and UGC-style video ad direction. Trigger for video ads, commercial scripts, video creative, or video production briefs.

Webinar Campaign

End-to-end webinar marketing campaign builder from registration to post-event follow-up. Use this skill for webinar promotion campaigns, virtual event marketing, online workshop promotion, product demo webinars, thought leadership webinars, webinar email sequences (registration confirmation, reminder, replay), landing page copy, paid promotion for webinars, LinkedIn event promotion, and post-webinar nurture flows. Trigger for webinar, virtual event, online workshop, live demo, or masterclass marketing. Delivers registration page copy, full email sequence, social promotion posts, and post-event follow-up.

Whatsapp Campaigns

WhatsApp marketing campaign builder for broadcast messages, drip campaigns, and customer service flows. Use this skill for WhatsApp Business API campaigns, WhatsApp broadcast messages, WhatsApp drip sequences, WhatsApp for ecommerce (order updates, cart recovery, promotions), WhatsApp customer service scripts, WhatsApp community strategy, and WhatsApp opt-in flows. Trigger for WhatsApp marketing, WhatsApp Business, WhatsApp campaigns, or conversational commerce. Strong for markets: India, Brazil, Europe, Middle East, Southeast Asia.

Youtube Ads

YouTube advertising and organic video strategy from intake to script to launch. Use this skill for YouTube pre-roll ads, YouTube Shorts ads, skippable in-stream ads, non-skippable ads, bumper ads (6s), YouTube channel strategy, video SEO, subscriber growth, YouTube organic content calendars, YouTube thumbnails, video descriptions, and end screen CTAs. Trigger for YouTube ads, video marketing, YouTube channel growth, video production briefs, or pre-roll creative. Delivers complete video scripts, production briefs, and targeting setup.